CHANEL 360° Brand Campaign

"Naturally in the Spotlight" is a sophisticated 360° communication campaign for Chanel’s Les Beiges collection, designed to engage new demographics by celebrating diverse beauty and natural radiance. This project showcases a comprehensive strategic and creative journey. A defining feature of the work is the cinematic storytelling through a detailed storyboard set in iconic Parisian landmarks, complemented by high-prestige experiential activations at Musée d'Orsay and Palais de Tokyo. This portfolio piece demonstrates luxury branding, art direction, and the ability to manage a high-impact, results-oriented cross-media narrative.

December 2025

Paris